Thursday, April 17, 2008

Power OF the People

Get off your butt and do something today


Or better yet, sit right there and do something today. If you're bored, and obviously you are, because you're sitting here reading this, then I've got a couple of projects for you. I promise they won't take long and they're all for very good causes!


Take Back The Filter Campaign

You all know Beth at Fake Plastic Fish is one of my favorite bloggers. She kicks plasstic and I wish I had half the energy, focus and dedication she has when it comes to following up gripes about corporate apathy with bonafide action.

Anyhow, Beth has started a grassroots campaign urge Clorox to take responsibility for the millions of plastic Brita water filter cartridges that are disposed of each year.

The original Brita company in Germany has had a program to collect and recycle used filter cartridges ever since 1992. They process them in their own facility, separating the materials and recycling or reusing them. The North American branch of the company was sold to Clorox in 2000. Clorox has not provided any way to recycle these used cartridges.

Clorox and Nalgene have teamed up with the FilterForGood campaign to encourage people to give up bottled water and opt instead for the combo of reusable bottle and Brita filter, to cut down the amount of plastic bottle waste. This is a great effort. But Clorox has not addressed the plastic waste from the water filters themselves, as the Brita company has done in Europe.

Beth is trying to convince Clorox to follow the principal of Extended Producer Responsibility and provide a way for its filter cartridges to either be refilled or returned and recycled.

So here's how you can help. Please go to http://www.takebackthefilter.org/ now (yes, "now", what the f? You're just sitting there... click on the freakin' link already. But then come back when you're done, because I've got more homework for you.) and sign the petition. Then, start sending your used Brita cartridges to Beth so she can deliver them en masse to Clorox.


The Gap Between Reality and Fantasy

This issue started last week when Orgie posted about the unsolicited plastic bag Old Navy sent her. Around the same time, my sister told me about how Old Navy doesn't reuse or recycle their plastic hangers -- they just toss them in the dumpster. Well, I told Orgie about this and she jumped on it like a drunken quarterback on the prom queen.

Long story short: Orgie is urging everyone to call The Gap (parent company of Old Navy and Banana Republic) and ask them what, exactly, is their policy on hangers. So far, Orgie, Arduous and I have all called and we've gotten three different answers. So just for fun, give them a call at 1-800-GAP-STYLE, option 4, option 4, and then option 2. Let's see if we can't get them to institute a company-wide policy on hanger reuse or, at the very least, a policy on giving a consistent answer to annoying eco-dork inquiries.


More Like a Don't

The Crunchtastic One has decided to bare it all for charity. No, she's not stripping down to let us see if she truly is green all over. She has challenged her blog readers to help her raise money for the Multiple Myeloma Research Foundation. If she can raise $10,000 by May 10th, she'll shave her head.

As of this writing, she's just shy of the $2,000 mark. So, if you haven't already contributed (oh hell, even if you have) please just drop a couple bucks in the plate. I'm telling you, every little bit does make a difference. Even if you just skip the morning latte today and donate the $3.00 you save, that would be AWESOME! Thanks!


350 PPM

OK, I've mentioned this new charity before, but wanted to let you know that they're starting to make the presses. After hearing about 350.org in my Riot for Austerity Group, I checked it out. It is a brand new organization that is trying to raise awareness of the general public about global warming. (350.org is from the same people who brought Step It Up to worldwide attention last year.) It has the backing of Bill McKibben, a long time environmentalist and author of several great books including The End of Nature and Deep Economy. (I just finished Deep Economy and I HIGHLY recommend it).

Anyhow, 350.org is just trying to get their name out there right now and I'm trying to help. Here's some info from their website:

350 is the red line for human beings, the most important number on the planet. The most recent science tells us that unless we can reduce the amount of carbon dioxide in the atmosphere to 350 parts per million, we will cause huge and irreversible damage to the earth.

We’re planning an international campaign to unite the world around the number 350, and we need your help. We need to make sure that the solutions the world proposes to climate change are to scale with the level of crisis that this number represents. Everyone on earth, from the smallest village to the cushiest corner office, needs to know what 350 means. The movement to spread that number needs to be beautiful, creative, and unstoppable.

What we need most right now are on-the-ground examples for how to take the number 350 and drive it home: in art, in music, in political demonstrations, in any other way you can imagine. We hope this project will grow tremendously in the months to come, and it helps all the more if people can see the great things others are doing already. We will connect actions all around the world and make them add up to more than the sum of their parts-but we don’t have all the ideas and all the inspiration. We need you to act on yours.

So if you've got any ideas to help these folks get the word out, by all means, stop by their website and lend them a hand!


Well, I guess that's enough homework for one night. But, if I catch you loitering around here again, you can bet your bippy I'll find you something else to do. Hoodlum.

9 comments:

Lee said...

Hi - Thanks for reminding me to check out 350 again. Last time I looked there wasn't much there, but I am currently reading Deep Economy and enjoying it - he's quite a good writer, although a bit long winded. I do like his sense of humour though.

Melissa said...

I haven't read the blog about Old Navy, but I promptly called and cancelled my store cards with them when I received the bag in the mail, and asked her to note the reason why. They probably don't care, but I won't be going in again any time soon.

Anonymous said...

Thanks for posting about the Brita campaign. Guess what!

What, Beth?

No, really, guess!

Um... I don't know. You didn't get any sleep again last night.

Duh. Anyone could have guessed that. No. Try again.

This isn't fun anymore. Just tell us already.

Okay, fine. I got an email from Clorox today! They want to have a phone meeting with me tomorrow! I'm so excited I could throw up!

That's great, Beth. Please aim towards the toilet.

K Thx Bye!

Burbanmom said...

Beth,

Glad to hear that you and all your personalities are doing well. ;-) STFU, That freakin' ROCKS about Clorox! I hope they aren't calling to offer you hush money. or even hush puppies. Although hush puppies are really yummy.

Me and my many personalities wish you the best!

- Erin AKA Burbanmom AKA Burbarino AKA Eco Dorkess AKA Psycho

EcoBurban said...

That IS a lot of homework, but I did sign the petition and I do use a Brita (sorry! we live on a lake and our tap water is beyond terrible to taste and smell) but I WILL send my filters to FPF. And, now I am getting up to call Old Navy. Thank you EcoDorkness, your homework (or earthwork) is inspiring!

ruchi said...

PS Eco Dorkess, what is a bippy? And why am I betting one? :)

Anonymous said...

Oh, holy crap, Arduous! You are making me, and probably Her Dorkness, feel really, really old!

You've at least heard of Laugh In, right?

ruchi said...

I know it's a TV show ... like a variety show, yes? Was "You bet your bippy," some kind of catch phrase? Sorry, sorry, if I'm being totally retarded. It is not my fault I cannot share in your cultural nostalgia!!! :) If it makes you feel better, I work with 22 year olds who don't know what a flux capacitor is....

ruchi said...

I know it's a TV show ... like a variety show, yes? Was "You bet your bippy," some kind of catch phrase? Sorry, sorry, if I'm being totally retarded. It is not my fault I cannot share in your cultural nostalgia!!! :) If it makes you feel better, I work with 22 year olds who don't know what a flux capacitor is....